Accent Chameleons
The UK is a nation of ‘Accent Chameleons’ according to research by ntl:Telewest. Two thirds of business people have confessed to changing their voice in the workplace. Their results make interesting reading, especially for language learners trying to master English in London.
London and South East accents are seen as the best for finance, sales and customer service. 71% of people surveyed under the age of 30 were inclined to change their accents when talking to elder workers. Welsh, Northern Irish and Scottish people were deemed to have the strongest accents. In fact the Scots were most likely to change their voice in the workplace with over two thirds admitting altering their accents.
I’m not sure what conclusion to take from these findings, but at least it shows if you want to talk ‘proper’ head to London. Click here to download the Full Report


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